When Swedish brands fail in English

Swedish is a curious language where a “puss” is a kiss, a “kiss” is a piss and when your friends tell you that you are breaking the “fart” limit they just mean that you are driving too fast. Swedish English is equally interesting and while all adult Swedes speak the language with impressive fluency, they do not always use it the way a native speaker might and sometimes they are careless with unintended meanings or suggestions in their brand names….

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